Pointless offers

What is the point of offering me a one time offer for 4.99 that gives me gold balls team upgrade and promotion to (in my case from 112 to 113) a league higher. It is basically telling me at the start of the season I am not going to win promotion by even one league. If they want to flog additional stuff for real cash at least word it......promoted to one league higher than you achieve during the season. Since I know I’m not getting promoted what’s the point of playing seriously.